C115 Humans Should be Generous
"Manager Sun, what you're doing is simply changing the soup without changing the medicine. In the end, this is still the conventional marketing you're doing."
Lu Yonghao, who hadn't said anything, said, "Do you think consumers these days are so easily fooled? Doing this would be equivalent to lifting a rock and smashing your own feet. The Zhengyuan is a listed company, it has its own influence. Taking a step back, even if the consumers have been tricked by you, can you, fellow industry member, trump card them? They are more clear than you on how much these parts are worth. Once they get a hold of something, their Zhengyuan will suffer a terrible death!
Lu Yonghao looked at Manager Sun and said, "As for deceiving yourself, it's better if we do less."
Manager Sun was stunned for a moment and said disapprovingly: "We are rivals, but other peers have also done similar marketing. This is the unspoken rule in the industry. Everyone is tacit understanding, how can we expose it?" If we expose them, that would be like lifting a stone to smash one's own foot. When that happens, it would be a mess, no one would make products, and everyone would attack their peers' products. Thus, all of these are unwritten rules that are agreed upon by everyone in all walks of life. "
Lu Yonghao nodded and said, "Manager Sun is right!"
After Manager Sun heard this, he smiled proudly: "Yonghao, these are all tacit approval, there is no need to worry about this. All we need to do is to deal with the consumers and have them pay the bill! The so-called zero profit is just a gimmick. It's nothing more than us earning a little less! "
"Manager Sun, have you thought about it, our Zhengyuan stand at the forefront of the industry, and have received the attention of our peers with every single movement? Maybe if we expose and attack them, because of the influence of the brand, they won't suffer too much, but we can't do it, we are a listed company, if we make a move, if any small problems occur, the industrial chain will be traumatized, regardless of the size of the injury, I think the Zhengyuan that is slowly recovering will not be able to hurt. Manager Sun, don't you think so? "
Manager Sun spread his hands and said, "I don't understand what you mean." Although Lu Yonghao was famous in Zhengyuan, in terms of status, Lu Yonghao could be considered to be his subordinate.
Of course, Lu Yonghao knew all this, and he also knew his own identity. If it was on Cui Zhengpu's body, it would have been difficult for him! Therefore, he always expressed his opinion in a tone of discussion with Manager Sun. The only unpleasant thing was that Manager Sun was deceiving the consumers, seeking truth from facts. Only by making good products could he gain the approval of the consumers, rather than blindly playing gimmicks. This kind of trick, playing it once or twice was fine, but the more times you play, the consumers will see that there was something fishy about it. Nowadays, internet platforms are so convenient that they want to trick consumers, but it's not a simple matter. Besides, Lu Yonghao had never thought of doing such a thing.
Zhengyuan is a company that makes products, not a speculative company that plays with flowers. It is the best policy to base one's feet on the product and make it a good one.
"It's like a billionaire and a millionaire. How would everyone react when a billionaire says that the millionaires' private lives are a mess? The reaction was certainly not that big, because no one knew the Wan Yuanyang household, so what did it have to do with them if they didn't take care of their private life? But if the opposite was true, how would people react when they heard that there were three or four people out there who were billionaires and had sloppy private lives? "The news will spread far and wide, and will reach the center of the Party …" After Lu Yonghao said this, the audience started to laugh at his humor.
Lu Yonghao laughed and said, "It's a bit rough, but that's the principle." Why would they spread it? Because billionaires have great influence, people know him and usually pay attention to every aspect of him. If you throw a small stone, it could cause huge waves and people would be afraid of you, so that's all. "
Lu Yonghao paused for a moment and continued, "Zhengyuan firmly occupy the top three positions in the industry, and the number of people below that are not in the top ten million. This is the relationship between billionaires and the top ten thousand households."
Manager Sun tapped the table lightly with his fingers and asked, "Then, what good plan do you have?" Upon hearing his words, everyone turned to look at Lu Yonghao.
Lu Yonghao appeared to be calm and collected. He did have a bold plan, and once this plan was said, everyone would be shocked. He was indeed thinking of a way to put it.
Lu Yonghao raised his head and looked at everyone's gaze. He said lightly, "Let's make a phone and a smartphone."
After saying this, everyone in the meeting room opened their mouths wide in shock. They all had an expression of disbelief. In their eyes, this was indeed a bold plan.
The conference room fell into silence, and even the sound of the quiet breeze hitting the shutters seemed to be very loud. To Zhengyuan, this was definitely a qualitative transition.
Ye Hui was the first to recover and said, "Yonghao, your plan is really out of my expectations! It said that it was focusing on creating a laptop product that could hit the market, and it didn't say that it wanted to transform into another product. "
Lu Yonghao was not talking nonsense towards this suggestion. Ever since he had entered the Zhengyuan, he had frequently checked the news and information related to electronics. Although he did not dare to say that he was an expert in the field, he still had a little business sense of smell.
Lu Yonghao smiled and said: "Everyone, our Zhengyuan is a professional manufacturer of PC, we don't do anything else, but that doesn't mean that we aren't able to make other related electronic products. PC and mobile phones have many connections, as long as we modify the ready-made PC production line, we can make mobile phones, this way, we can advance side by side and not light up in the east, opening up a way for the group to diversify."
Seeing that no one had any intention of talking for the time being, Lu Yonghao continued: "Right now, the phone has become a necessity for everyone. You can go out without your wallet, but you can't not bring your phone. At this time, Zhengyuan choosing to make a phone, was a very good starting point. Why is it a good entry point? Because the data show that the age of mobile phone intelligence is coming. Everyone here is quite familiar with the industry, so I would like to explain why we need to make mobile phones. "
Ye Hui nodded. "Go ahead."
"I believe that in the near future, smart phones will replace ordinary functional ones, since the advent of the" open source "system for the" ME "smartphone, which is developed by the world's best software, has sprung up like a bamboo shoot after a rain of rain. In the short span of a few years that the ME system has been developing, it has quickly taken over a large portion of the market for smart computers. The open source of the ME has been admired by users, and there is a huge amount of app downloads, allowing users to experience the convenience and ease of the PC as well as the convenience and convenience of sending and receiving mail, editing documents, online access to information, and so on. People are pursuing these things, and it's more mobile than the PC. Lu Yonghao looked at everyone and said.
Manager Sun said: "We know what you're talking about, but our Zhengyuan make PC products, so we don't have any experience in making phones!"
"If we want to make a mobile phone, we have to do something special. The ME system does have a revolutionary nature, but there are actually a lot of disadvantages. Of course, it can't really be considered a drawback, but it doesn't conform to the habits of our countrymen. We can acquire the right to use the software ME system, optimize it, and make it fit our countrymen's usage habits.
Lu Yonghao paused for a moment and said, "We are selling this piece. We have a good cooperative relationship with various e-commerce companies and can rely on these channels to enter the market."
Manager Sun asked, "There are so many traditional handset manufacturers, how can we compete with them? If we have products that come out, we will undoubtedly be submerged in the sea of machines. What's the point in doing this? "
"Therefore, we need to make special machines. As long as we don't lose money, we will be able to achieve the best in terms of hardware, systems, and software."
Manager Sun smiled and said, "Making a phone is not something that can be done just like that. There must be a lot of investment in the early stage, if a product can only come out with good results, we don't have any profit points, which means we are working for nothing. I feel like this is a meaningless plan and there is no need to implement it."
"Did Manager Sun forget?" While making e-book equipment, we bought an original website, Quick Read Chinese Website. And we also own a software development company. In order to develop the e-book market, we have deliberately created a few software, and the profit points are on these software. "0
Lu Yonghao smiled, took a sip of water and said: "As far as I know, Quick Read Chinese Website's current traffic has already started to slowly build. Those who do the internet should know, traffic determines income, first it's advertising, and secondly it's the amount of subscriptions. We embed this software into our mobile phone, so we have a customer terminal. The annual income of Quick Read Chinese Website on the PC Internet was fifty million. With the support of the mobile terminal, it brought convenience to the users. We'll contact the mobile operator again to make the payment faster and more convenient. We'll be able to easily charge the phone bill to read it. I believe that after this plan is implemented, Quick Read will definitely double its profit rate or even higher! "
Ye Hui listened to Lu Yonghao's analysis carefully and nodded from time to time. Obviously, what Lu Yonghao said was reasonable.
"As the number of user terminals increases and the traffic on the website increases, the advertising revenue will naturally increase. This is yet another point of profit." Lu Yonghao turned to Manager Sun and asked, "Manager Sun, do you think these profit points are not enough?"
"The Quick Read Chinese Website was originally something that we wanted to fill up with the contents of the electronic book. We did not think of using it to make a profit at the beginning, will doing this affect the entire business plan of the Zhengyuan?" Manager Sun said worriedly.
Lu Yonghao shook his head and said: "Manager Sun, I want to ask you, what is the main purpose of our business plan? Was it for profit? "Since it's about making money and we're doing something that makes money, do you think we'll affect the group's plans?"
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